Email Marketingfor Industrial & B2B Brands
Email marketing remains one of the most effective marketing tools for any industrial or B2B business.vIt can generate leads and keep customers loyal, engaged, and coming back for more.
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Email marketing keeps your customers engaged and loyal to your brand.
Email marketing is an essential part of any industrial or B2B brand’s customer acquisition as well as customer retention program.
At its best, email marketing is the right words, images, and multimedia – all working together to answer the questions your customers are asking and provide the resource they need.
Every company is different. With that in mind – so is every email marketing strategy. Our process focuses on who you are, how your audience thinks, and what works best for your digital strategy.
Making assessments and creating a strategy
Once our content team has learned about your business, your industry, and how your existing marketing strategy works, it’s time to use all of the information to form a plan.
What essential topics do you need to address to become the resource your audience is looking for?
What types of content will resonate with them?
How often should new content be published, and where should it be distributed?
It’s questions like these that go into creating a strategy that really works.
Adjusting, refining, perfecting.
What worked? What didn’t? Building the best email marketing strategy for your small manufacturing or industrial organization isn’t easy. But the process will not only result in the strong email marketing content that gives your potential customers the information they need, it creates regular touch oints with your customers to check in and see how things are going.
Read how we helped other customers solve their digital marketing challenges.
Combining 3 Websites into 1
Web Development | SEO
Our client needed to migrate three distinct websites into a new website with a new design. But they also wanted to ensure that the Google ranking of each website was preserved and carried over the the new site.
Facebook Ads Deliver Sales
Our client was looking for a way to to increase sales for both their pool construction business as well as their retail hot tub & spa business. But with COVID restricting in-person shopping, they needed a new approach.
Email Marketing Drives Growth
Our client was developing a new e-commerce website that needed traffic. They had been building an email list of prospects and others who fit their target audience. We used that to fuel their launch.
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