How B2B Business Can Use LinkedIn for Sales Leads

How B2B Business Can Use LinkedIn for Sales Leads

We live in the age of social media, and any marketing plan, whether you’re marketing to other businesses, customers, or both, needs to have their social network game in place, evolving, and consistent — at all times. However, when it comes to B2B sales leads, perhaps...
How an Outdated Website Can Hurt Your B2B Business

How an Outdated Website Can Hurt Your B2B Business

Websites are the business cards of the 21st century. In the information era, where millions of companies are only a Google search away, a website is the surest way to make an impression that counts—by grabbing a potential customer’s attention, giving them the...